Hello.
My name is Ashley-Elizabeth Vella. I am a Toronto-based designer with a passion for brand development, colour and environmental graphics.

I am an award-winning designer with 15+ years of design, art and creative direction experience. I have worked for some of Canada's leading advertising agencies and design studios, where I have had the pleasure and privilege of working with clients of all sizes and in various media from print to web. I hold a Bachelor of Design degree (honours) in Graphic Design from the Ontario College of Art & Design University (OCADU).

Selected client experience by industry:
Education, real estate, healthcare, finance, association, beauty, not-for-profit, culture, retail.

Recognition

GOHBA 2018 - Best Builder Social Media  |  Monocle, Ashcroft Homes

GOHBA 2018 - Best Builder Signage  |  Monocle, Ashcroft Homes

GOHBA 2018 - Best Builder Print Ad  |  Monocle, Ashcroft Homes

GOHBA 2018 - Best Builder Brochure  |  Monocle, Ashcroft Homes

GOHBA 2018 - Best Builder Marketing Campaign  |  Monocle, Ashcroft Homes

BILD Award 2018 - Best Logo  |  King George School Lofts + Town Homes, Rose Corporation

NAHB 2015  - Best Digital Marketing Campaign  |  Minto Longbranch, Minto Communities

NAHB 2015  - Best Marketing of Green/Sustainable Program  |  Minto Longbranch, Minto Communities

BILD Award 2014  - Best Brochure  |  Minto Longbranch, Minto Communities

BILD Award 2014 - Best Website  |  Minto Longbranch, Minto Communities

BILD Award 2014 - Best Direct Mail  |  Minto Communities

Winner of the 2012 Social Good Design Awards (For-Profit)  |  Niagara Region Wind Corporation Branding

Winner of the 2012 Social Good Design Awards (Not For-Profit)  |  Branksome Becomes Campaign, Branksome Hall

RGD 2012 365 days + 100 logos planner  |  Labour of Love Logo, Sunnybrook Foundation

Featured in the OCADU Colour & Two-Dimentional 2011 Design Textbook  |  Unit 8: Composing with Colour

Wolda 2010 (Worldwide Logo Design Annual)  |  Labour of Love Logo, Sunnybrook Foundation

First Annual Applied Arts Student Award Winner  |  Volume 21, No. 5

Scholarship for Design Excellence  |  One of four designers awarded

Experience

2020 – Present  |  Freelance Creative Director/Designer, aevella Design

2014 – 2020  |  Senior Art Director/Designer, McOuat Partnership

2013 – 2014  |  Art Director/Designer, Montana Steele Advertising

2009 – 2013  |  Graphic Designer, Clear Space Design + Communications Inc.

2007 – 2009  |  Graphic Designer, Montana Steele Advertising

2005 – 2007  |  Junior Art Director/Designer, Pi Media

Education

2003 – 2007  |  Ontario College of Art & Design University
Bachelor of Design, Graphic Design